UPEI Business students win third consecutive ASB Case Competition

Posted: 
Tuesday, October 10, 2017
Callum Wood, Alex Dunne, Sydney Gallant, Shanna Blacquiere, Zach Geldert, Jacob Ezeard

Students from UPEI’s Faculty of Business have kicked off the 2017–18 case competition season with a win. Teams from UPEI took first and third place at the Atlantic Schools of Business (ASB) Case Competition, which is part of the 47th annual ASB Conference: one of Canada’s longest running academic business conferences, this year held at Acadia University.

UPEI competed against teams from Dalhousie University, Saint Mary’s University, Crandall University, Cape Breton University, and Acadia University. The first-place team consisted of Alex Dunne (fourth-year BBA, accounting specialization), Sydney Gallant (fourth-year BBA, finance specialization), and Callum Wood (fourth-year BBA, accounting specialization). The third-place team included Shanna Blacquiere (third-year BBA, accounting specialization), Jacob Ezeard (third-year BBA), and Zach Geldert (fourth-year BA, sociology major).

“It was great to be able to compete with the other UPEI team and to have such a good team-building experience,” said Sydney Gallant.

Friday, September 29 at noon, students received a business case (a narrative about a real business and the problems it faces) they had never seen before. They then had 18 hours to analyze the case and create a solution with the option of using the Internet and textbooks as research aids. At 8:00 am the next morning, students submitted their presentations. Each team then presented their solution to a panel of academic and industry professionals for 15 minutes, directly followed by a five-minute question period.

Feedback from the judges panel indicated UPEI students showed an excellent understanding of the concepts and problems presented in the case and their presentations stood out for being comprehensive and creative. This great finish marks the third consecutive first-place win for UPEI at the ASB.

“We are happy to continue the tradition of success we've had in past years at ASB,” said team member Alex Dunne. “It feels awesome to get such a great start to the year.”

“Both UPEI teams had quality performances on the weekend,” said coach Mary Whitrow. “I am excited to see what they can achieve this year for UPEI!”

Past Results at ASB

2016 – 1st and 3rd place

2015 – 1st and 2nd place

2014 – 3rd place

2012 – 1st and 3rd place

2011 – 1st place

The University of Prince Edward Island prides itself on people, excellence, and impact and is committed to assisting students reach their full potential in both the classroom and community. With roots stemming from two founding institutions—Prince of Wales College and Saint Dunstan’s University—UPEI has a reputation for academic excellence, research innovation, and creating positive impacts locally, nationally, and internationally. UPEI is the only degree granting institution in the province and is proud to be a key contributor to the growth and prosperity of Prince Edward Island. UPEI is located on the ancestral and unceded territory of the Mi’kmaq People.

Dave Atkinson
Research Communications Officer
Department: 
Marketing and Communications
Phone: 
(902) 620-5117
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